Who Are We

FERAL IS A PREMIUM STREETWEAR BRAND FOUNDED ON THE DANCE FLOOR BY TWO FRIENDS EAGER TO CREATE SOMETHING DIFFERENT.

Yo.

Harry & Jon here.

Feral was born on the Ibiza dance floor in 2022. Even though we were feeling pretty wonky (which might have even helped), we realised this was my life's purpose: to combine fashion with rave culture, minus the "cheese". Honestly, we always try to avoid the cheese.

Quality matters. We've felt the luxury of those £200 tees and knew we could deliver that without the eye-watering price tag. So, we set out with a mission: to create rave-inspired streetwear that doesn't just look good, but feels phenomenal.

But it’s more than that. Beyond the cotton and the designs, it's the story of two guys connected by the love for music and rave culture. From Ibiza to Berlin and all corners of the globe, it’s about the family we’ve found in dimly lit clubs and sun-kissed festivals. It's about unity, music, and a rebellious spirit that refuses to be tamed.  

Every piece we create? It's a piece of our journey, our story, our soul. We’re not here to be just another brand on the rack. We’re here to be the story you wear, the statement you make.

Hang tight. The next chapter is just around the corner, and trust us, it's going to be legendary.

Stay edgy, Harry & Jon